Choose advisors like co-founders, ensuring they complement your strengths. Require them to invest in your startup to ensure their commitment and active participation. This approach brings credibility, genuine engagement, and valuable resources, accelerating your startup's growth and stability.
When seeking funding, startups should be cautious about accepting investments from family offices. Although they manage significant assets, family offices often lack the startup expertise and aggressive growth focus needed for early-stage companies. Their investment strategies are typically more conservative, and this misalignment can hinder your startup's potential. Additionally, granting a family office a board seat can lead to strategic conflicts and reduced agility in decision-making. For optimal growth and support, startups should prioritize investors with a proven track record in scaling businesses.