¡ Mark Davis ¡ general ¡ 7 min read
2. đ¤ Who Needs One Source of Truth? A CEOâs Guide to Multiple Sources of Chaos
đ¨ Disclaimer: This guide is purely satirical and intended for entertainment purposes only. Any attempt to follow this advice might significantly increase friction with your board of directors, complicate your startup board of directors responsibilities, or void your D&O insurance for startups. Proceed responsiblyâor better yet, donât proceed at all.
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As every seasoned CEO knows, relying on one source of truth is far too boring and predictable. Why settle for clarity when you can effortlessly multiply confusion with every slide deck? Welcome to the second installment of our satirical series, âThe Startup CEOâs Guide to Mastering Boardroom Chaos.â
If you feel you have some catching up to do - check out the first part of this seris:Â The Data Disaster: How to Confuse Your Board with Numerical Nonsense
Future posts will dive into more delightful dysfunctions like âAgenda Anarchyâ and âTiming Tantrumsââstay tuned!
1. The Version Vortex: How to Turn Your Boardâs Inbox into a Black Hole
Circulate multiple versions of your deck with ambiguous labels to ensure maximum confusion. Donât bother indicating what changed between versionsâlet board members play detective. Shuffle slides randomly, remove critical segments without explanation, and occasionally insert entirely new content just to keep everyone alert. Make sure even you, as CEO, reference yet another mysterious version to heighten the chaos.
Boardroom Dialogue:
Board Member: âI have the âFinal_v2_reallyfinalâ version. Is this correct?âCEO: âOhâIâm referencing âThe_Actual_Deck_FINAL.â I thought we all settled on this version yesterday⌠didnât we?â
Another Board Member: âWhy did the financial summary suddenly appear on slide 17 instead of slide 3âand whereâs the customer growth slide we reviewed last month?âCEO: âOh, David asked me to move it, so I complied with his requestâdidnât mean to confuse everyone else (or did IâŚ)?â
Tip: Use intentionally vague labeling like âFinal_FINAL,â âUpdated_Final_V3,â or âUse_THIS_one_Really,â ensuring board members spend more time deciphering labels than reviewing the actual content.
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2. Presentation Roulette: Keep Everyone Guessing Which Deck Will Appear
Always present a different version from the one emailed beforehand. For added confusion, omit key data or entire sections during the presentation, promising updates that never actually arrive. To elevate the chaos further, make spontaneous verbal or handwritten corrections during the meeting that youâll conveniently forget to reflect digitally afterward.
Boardroom Dialogue:
Board Member: âThis isnât the deck you emailed us yesterday.âCEO: âOh, itâs because this version includes the latest data we got last night. Iâll send an updated version later.â (He wonât.)
Another Board Member: âThe market analysis slide you presented is incomplete. Can you send us the updated version later?âCEO: âAbsolutelyâIâll send it right after the meeting!â (Spoiler: They wonât.)
Third Board Member: âWait, did you just verbally adjust those growth numbers from 10% to 15%?âCEO (scribbling notes): âThe slide says 10%, but we actually see 15%. We like to underpromise and overdeliver, you know?âBoard Member: âBut if we donât know the actual numbersâwhat exactly are we committing to?âCEO: âDetails, details⌠Iâll update the digital copy later. Probably.â
Pro Tip: Promise frequent updates, then conveniently forget they were ever requested.

3. Truth Decay: Ensuring Nobody Knows Which Version to Trust
Scatter your decks across emails, Slack, Google Drive, Dropbox, and internal portals. Be sure to never clarify which channel contains the authoritative version, turning every board meeting into an exciting treasure hunt. To heighten the confusion, make subtle edits late at night and conveniently forget to inform anyone, forcing board members to constantly second-guess their data. Store each update in a different platform every time to guarantee chaos.
Boardroom Dialogue:
Board Member: âCan someone please confirm which deck weâre actually using?âCEO: âLetâs not limit ourselves to just one truth! Remember, this is a startupâwe move fast. Weâll clear it all up later. Or not.â
Another Board Member: âWait, I was looking at the Dropbox deck, but Slack has a newer timestamp. Is that the latest?âCEO: âMaybe. I did tweak a few slides last night at midnight. Or was it Slack? Google Drive, perhaps?â
Third Board Member: âThis is impossible. Could we at least have a central place for updates?âCEO: âActually, we follow the famous ESD framework: Email for the Draft, Slack for something newer, Dropbox for the latest finalâitâs the latest in agile chaos management. You should try to keep up!â
Advanced Tip: Quietly edit versions without notifying anyone and rotate between platforms randomly, ensuring perpetual uncertainty.

Who Needs One Source of Truth in Managing Multiple Data Sources?
By enthusiastically embracing multiple conflicting sources, youâre guaranteed to inject your board meetings with delightful chaos. Your board members will love the adrenaline rush from never quite knowing whatâs true or relevant, ensuring they remain perpetually engaged (or at least frustrated enough to pay attention). Of course, if predictability and clarity appeal to you, sticking to one reliable source might helpâbut whereâs the thrill in that?
Ready to level up your boardroom mayhem even further? Next, weâll dive into the delightful art of changing key performance indicators just before meetings, in our upcoming guide: âKPI Roulette: How to Change Your Numbers So Frequently Even You Lose Track.â Until then, keep your board guessing!
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FAQ
What is a single source of truth in board governance?
A single source of truth (SSOT) in board governance is a centralized repository where all official board documents, meeting materials, and corporate records are stored and version-controlled. This system ensures all board members access identical, current information rather than outdated versions scattered across email threads or personal drives. According to Deloitteâs 2022 Board Practices Report, organizations with SSOT systems reduce document-related errors by 67% and improve board decision-making efficiency by maintaining one authoritative version of each document.
Why do companies struggle with multiple versions of board documents?
Companies struggle with document version control because board materials typically circulate through email, creating multiple edited copies without clear version tracking. The average board package undergoes 4-7 revisions before finalization, and without centralized management, directors may review outdated materials (Diligent Institute, 2023). This fragmentation leads to inconsistent decision-making, as board members reference different data sets. McKinsey research shows that 42% of governance failures stem from information asymmetry caused by poor document management practices.
How does poor document management affect board decision-making?
Poor document management directly compromises board fiduciary duties by creating information gaps and inconsistencies. When directors review different document versions, they cannot fulfill their duty of care effectively. Harvard Business Reviewâs 2023 governance study found that boards using fragmented document systems spend 35% more meeting time clarifying discrepancies rather than discussing strategy. Additionally, the SEC has cited inadequate record-keeping in 23% of governance-related enforcement actions, demonstrating that document chaos creates both operational and compliance risks.
What are the risks of not having centralized board materials?
Operating without centralized board materials creates significant legal, operational, and security risks. Decentralized systems increase the likelihood of confidential information breaches, as sensitive documents exist across multiple unsecured locations. The NACDâs 2023 Cyber-Risk Oversight Handbook identifies scattered board materials as a top-10 governance vulnerability. Operationally, companies waste an average of 12-15 hours per board meeting cycle reconciling document versions. Legally, inconsistent record-keeping complicates audit trails and can undermine legal defenses in shareholder litigation or regulatory investigations.
How can CEOs implement a single source of truth for board governance?
CEOs should implement board management software that provides version control, access permissions, and audit trails for all governance documents. Start by establishing a document retention policy that designates one platform as the official repository for board materials. Deloitte recommends a phased approach: migrate historical documents first, then implement real-time collaboration tools for current materials. Train board members on the new system and enforce strict protocols prohibiting email distribution of board packages. Organizations typically achieve full adoption within two quarterly board cycles.
Part of our Board Member Guide â Your go-to resource for board member roles, responsibilities, and best practices.
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Mark Davis
Founder, I'mBoard
Mark Davis is Founder of I'mBoard. Having served on dozens of startup boards, he knows the pains from both sides of the table - as an exited founder/CEO turned investor.